About Pacific Blue Cross
Pacific Blue Cross is a Health Benefits Society and British Columbia’s number one health benefits provider. Based in Burnaby, BC, the not-for-profit organization provides health, dental, life, disability and travel coverage for 1 in 3 British Columbians through group benefits and individual plans. As part of its mission to improve health and wellbeing for British Columbians, Pacific Blue Cross proactively supports charitable organizations across the province working to improve health outcomes.
Celebrating Success Together
Pacific Blue Cross is proud to be recognized regularly as we support healthy lives, employees and communities.
Pacific Blue Cross through the years
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Mission, Vision and Values
We acknowledge that Pacific Blue Cross is in the province of British Columbia and is located on the traditional territories of many distinct First Nations with different cultures, languages and unique dialects. Please reflect, acknowledge and honour in your own way the First Nation land on which you live, work and play.
Diversity, Equity, and Inclusion
Pacific Blue Cross is committed to promoting and protecting diversity, equity and inclusion (DE&I) of its employees and members. As BC’s Health Benefits Society, we also understand that DE&I is a journey not a destination.
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Our News
Pacific Blue Cross donates to Groundbreaking Menopause + Midlife Health Program
Tuesday, Oct 21, 2025Through a new three-year commitment, Pacific Blue Cross will support the newly established Menopause + Midlife Health Program at BC Women’s Hospital + Health Centre — the first program of its kind in Western Canada.
Pacific Blue Cross improves access to support for midlife women with new digital health platform
Tuesday, Oct 14, 2025As part of our ongoing commitment to advancing health equity, we’re expanding access to midlife health support for our plan members through a new partnership with sanoLiving.
Honouring National Day for Truth and Reconciliation
Tuesday, Sep 30, 2025As we observe National Day for Truth and Reconciliation this year, Pacific Blue Cross stands with the survivors of the residential school system, the children who never returned home, and their families and communities.
Go digital to avoid mail delays
Friday, Sep 26, 2025Plan members, sponsors and providers can enjoy uninterrupted service by using our digital tools for fast, seamless service. To learn more, visit pac.bluecross.ca/go-digital.
New data reveals life insurance can support Canadians’ mental wellbeing amid widespread household financial stress
Wednesday, Sep 17, 2025A new national study from Blue Cross suggests that overall, Canadians are sensitive to building resiliency and future-proof financial planning. Younger generations, while the most financially stressed (89%), also face barriers to seeking long-term financial protection.
Period Promise sets new record in fight against period poverty
Tuesday, Jul 15, 2025United Way British Columbia’s 2025 Period Promise campaign, presented by Pacific Blue Cross in partnership with CUPE 1816, collected more than 550,000 menstrual products.
