The Canadian Cancer Society Wig Bank Program provides cancer patients across the province with access to wigs as well as a supportive environment to try on wigs during cancer treatment. A significant donation from the Pacific Blue Cross Health Foundation will help launch the Wig Bank at the new Centre for Cancer Prevention and Support in Vancouver, which is expected to open in 2021.

Hair loss can be a difficult side effect of cancer treatment, and the Pacific Blue Cross Wig Bank assists in restoring self-esteem and confidence for many women battling cancer. “Helping British Columbians improve their health and wellbeing is our mission—particularly those managing a chronic disease or a mental health challenge,’ says Jim Iker, Health Foundation Board chair. “We know this initiative will continue to lift the spirits of cancer patients during a very challenging time of their lives, and we’re very proud to be a part of it.”

The Canadian Cancer Society’s Centre for Cancer Prevention and Support will inspire Canadians to take control of cancer, offer practical services for those affected by cancer, and spark innovative cancer research to benefit generations of people in British Columbia and beyond.

“Thanks to partners like Pacific Blue Cross, the Centre will be a living lab where improved cancer care and support services will be discovered, developed, and shared for the benefit of all Canadians affected by cancer,” says Ashleigh Gulkiewich, Manager, Leadership Giving at Canadian Cancer Society. “As we start the New Year, I am excited to see this collaborative initiative come to life – bringing on brighter times ahead for people affected by cancer.”

Watch this short video for an update on the Centre for Cancer Prevention and Support and the impact Pacific Blue Cross Wig Banks can have on British Columbia cancer patients.